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Communications

Drawing from our journalistic background, we specialise in reputation and issues management. We support clients as they prepare for crises and we test their media strategies, eliminating any weaknesses. We support them in the classroom…and for real.

Media Training

In half or full day courses, we protect clients. We simulate disasters – fires, fraud, share price collapse, etc - and analyse their media strategy, probe their media messages, develop “soundbites” and fine-tune interview skills.

   
   

Guy Perry, Carol Barnes, training EMI Classics: APTN studios, Camden, London, 1999

Masterclasses

We work with CEOs and designated spokespeople and refresh their interviewing skills and company messaging. A two hour long session invariably produces an improvement between 95% and 100%.

Workshops

We deliver lively and inspiring bootcamps for PR teams – they practice pitching stories with confidence, and write newsworthy press releases which win coverage. They study PR output from a journalist’s viewpoint, and deliver real news.

Speech delivery

Spokespeople learn to speak with passion, dumping the dreaded PowerPoint. Speaking from the heart captures attention. We show speechmakers how to deliver quality with confidence.

Copywriting

We write relevant and compelling English copy, without grammatical mistakes, for company Annual Reports, newsletters, social media output, brochures and promotional material.

Film

We shoot and edit promotional films, and b-roll, like our helicopter-shot features on Khalifa Port and Kizad industrial zone, Abu Dhabi.